Surviving 2020: our employees are at the heart of our business

December 21, 2020
Kim Graham

Our employees and how they responded to the events of 2020 personally and professionally mirror how CBTS has weathered the year: with the resilient attitude on which our customer-first approach is built. Like our company, they adapted, transformed, and rose to the occasion to support our clients and each other.

From the moment we went home, our leaders made internal communication a priority, and took care to encourage us to communicate with them. Early on, more than 1,200 employees posted on an internal Gratitude Wall, sharing the positives coming out of the situation. The company, in turn, is indescribably grateful to our employees not just for their hard work but also for speaking out and trusting the company to have their safety and comfort at heart.

Employees are at the heart of our business

Headsets and earbuds became our new work wear and our loved ones became our new office mates. We are now intimately familiar with connectivity, collaboration tools, alternative backgrounds, and when we are—and are not—on mute during a record number of Webex meetings. Through trial and error we improved how we operate remotely as we worked toward an effective and productive remote situation. If this crisis has a silver lining, it is that it gave us the opportunity to explore how to improve the collaboration and communication experience for our employees and enhance our remote work products and services for our clients.

The key to everything was and is communication. In response to the initial reports about COVID-19, company leaders acted quickly to issue travel restrictions and establish frequent communications with employees. By mid-March, we’d all gone home and begun adapting, hoping, and planning for a temporary situation. Daily emails from the CEO stimulated transparency throughout the entire company and frequent health alerts empowered our new work-from-home culture with news about COVID-19, changes in the company, and suggestions and resources to help us all take care of ourselves and remain connected, productive, and healthy.

While CBTS is primarily a technology company with powerful tools to enable collaboration and communication, it is the recognition that our people are essential to our success is what drives us to survive and thrive in 2020 and beyond.

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