Modernizing Retail Technology

Improving customer experience while streamlining store operations

Modern in-store experience

Overview

State of Retail

Solutions suite

Where to start

Methodology

Case studies

FAQs

Rapidly evolving technologies are changing the game for retail

For retailers attempting to compete with forward-looking competitors, outdated technology cannot meet the demands of app-enabled purchases, real-time inventory tracking, or other vital operations that are quickly becoming standard.

In addition, new AI-enabled technologies and rising customer expectations for omni-channel experiences are raising the bar on service delivery.  So how can retailers balance operational efficiency with amazing customer experience?
Tech Talk: Building the “storefront of the future”
Redefine the customer experience with an expert partner
In today’s retail landscape, the difference between thriving and merely surviving lies in the quality of the customer experience you deliver. Our solutions put this at the forefront, leveraging cloud technology to offer personalized shopping experiences, streamlined operations, and real-time insights into consumer behavior.
STATE OF RETAIL

Solutions that align with your objectives

%

of consumers will abandon a purchase if they can’t pay how they want. – Ayden Index: Retail 2024

%

of businesses that connect their back-end systems reported increased sales. Ayden Index: Retail 2024

%

higher revenue growth is predicted in 2024 by businesses that know the majority of their shoppers. – Ayden Index: Retail 2024

As emerging technology continues to change how we shop, managing multiple data sources will become more and more critical. AI will undoubtedly impact retail in new and not yet fully understood ways. IoT devices will become crucial for tracking inventory and interacting with customers. Thanks to location-based marketing, customers will receive promotions and alerts based on their proximity to products and buying history.

Customers will continue to demand shopping experiences tailored to them. For example, a recent study found that 61% of sales begin online and end in-store. Retailers lacking the underlying IT technology and a unified platform to support these innovations will be left behind.

By partnering with a seasoned technology service provider, retailers can transfer the heavy lifting from their overstretched IT departments to a reliable ally. With years of expertise in integrating technology across all facets of retail, from communications to inventory management, CBTS stands ready. Our specialists keep eyes on evolving industry trends and assist in interpreting their significance for you.

CBTS is a leader in delivering and supporting future-forward cloud technologies and services to retailers. Averaging roughly 100 new installations monthly, we specialize in providing seamless, secure customer experiences while balancing operational efficiency.

SOLUTIONS SUITE

Our Retail Solutions

Unified Communications as a Service (UCaaS)

Cloud-based communications tools include VoIP, video conferencing, and messaging.

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Network as a Service

A scalable method of supporting, maintaining, expanding, and securing today’s commercial networks.

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SD-WAN

Reliable, low-cost, and secure cloud networking.

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Cloud security

Next-gen cloud security tools incorporating AI and machine learning.

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Contact Center as a Service (CCaaS)

Modernize your call center by choosing Contact Center as a Service.

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WHERE TO START

Your ideas + our expertise = limitless possibilities

Not sure where to start?

Select the option that matches your business priorities.

Establish a robust cloud security architecture and strategy.

Meet customers at their preferred channel.

Reduce packet loss and latency issues with reliable, high-performance connections.

Future-proof our company’s communications.

Offload day-to-day demands monitoring and managing network infrastructure.

Start here

Cloud Security Services

CBTS acts as the clients’ first line of defense, monitoring the security of mission-critical data.

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Cloud Center as a Service

CBTS can provide a high-quality front-end experience for both your customers and contact center agents.

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SD-WAN solutions

CBTS simplifies network operations, allowing busy IT managers to deploy Internet-based connectivity quickly and securely.

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Unified Communications as a Service
CBTS can manage service requets, montoring and response, updates, vendor management-the endless stream of communications tasks divert IT from mission-critical work.

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Network as a Service
CBTS can provide cloud networking solutions that yield insights and generate income.

METHODOLOGY

Why CBTS?

Future-proof and streamline operations, securely integrate platforms, and manage applications in cloud-first environments.

Assess

Audit your applications and processes to prioritize the digital transformation journey.

Design

Design interconnected and integrated application workflows optimized for cloud-native environments.

Deploy

Launch and implement application solutions with a process fully supported by our experts.

Operate

Ongoing support in the form of 24x7x365 tech support, managed solutions, and quarterly service reviews.

Security cameras have evolved with intelligent alerts, built-in analytics, and features like object and person detection. Have the piece of mind with people tracking, traffic pathing, heat aps, contact tracking, and so much more.

Case studies

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National Money Mart Company is an alternative financial services company providing check cashing, payday loans, money orders, currency exchange, electronic bill payments, and money transfers through its network of company-operated stores throughout Canada and the U.S.

Problem
Money Mart faced challenges with their multi-national network due to the complexities of their DMVPN setup, limiting visibility and accountability for poor network performance. Suboptimal Internet circuits at branches and lack of an SLA caused a poor end-user experience. End-of-life networking equipment posed risks and excessive costs. IT resources were tied up in troubleshooting instead of core business.

CBTS solution
CBTS successfully deployed Cisco Meraki NaaS and VMware VeloCloud SD-WAN solutions at Money Mart. These enterprise-level solutions provided a manageable and cost-effective network across various connections. CBTS engineers provided 24×7 network monitoring and management. The integration of enterprise-grade SD-WAN capabilities further enhanced the Money Mart network.

Outcome
Money Mart enjoyed reliable network performance, gained improved visibility into the network, and enhanced the end-user experience. They were able to hold carriers accountable for network performance. The organization also benefited from fixed and predictable operational expenses. Moreover, the focus was shifted toward core business activities, allowing the network team to have their nights and weekends free from troubleshooting.

 

Donatos is a family-owned pizza company with over 200 locations in nine states. Founded in Columbus, Ohio, in 1963, the company comprises 105 company-owned stores and over 100 stores owned and operated by franchise partners.

Problem
The client’s legacy infrastructure delivered a fragmented customer experience between mobile applications and brick-and-mortar locations.

CBTS solution
Donatos engaged our CBTS team to deliver a single, cloud-based platform to support unified commerce for the pizza company’s stores, mobile applications, and website.

After assessing the Donatos environment, the CBTS and Donatos IT teams identified a combination of CBTS UCaaS, Network-as-a-Service, and SD-WAN products as the right solution. Donatos engaged CBTS, and together, they leveraged these solutions, combining them with our channel partner’s design overlay services to meet Donatos’ unique needs. The result seamlessly provides application QoS and redundant delivery across multiple, cost-effective Internet circuits.

CBTS procured all required hardware and software, provided ongoing technical and customer service from one support center, and billed all services as a monthly fee on a single invoice.

Outcome
Using a single partner has relieved Donatos of the need to maintain multiple projects with multiple partner relationships. And because the functionality is provided “as a service,” it has built-in protection against obsolescence. It can be tailored easily to meet specific needs as they arise and scale as the company adds locations.

 

The client, founded in 1883, is the largest grocery retailer in the U.S. with over 3,400 store locations.

Problem
The client’s grocery customers expected a personalized, omni-channel shopping experience. However, the company lacked the IT resources and network bandwidth to keep pace with increasing digital expectations. Additionally, its internal operations and supply chain system needed modernizing to meet digital innovation time-to-market objectives.

CBTS solution
Two CBTS agile scrum teams were deployed to the company for greenfield development of an online grocery ordering system with integration into a third-party supply chain automation platform. In addition, CBTS was able to add a dedicated, high-bandwidth, cloud-native network environment to the company.

Outcome
The newly automated ordering system reduced fulfillment time for online orders from one hour to five minutes. In addition, the modernized, cloud-native network environment minimized downtime and outages—thus improving customer experience. Our client can now meet its innovation time-to-market objectives without disrupting core IT operations.

Why security is critical for retail

Minimized security threats online and in-store

Digitization and e-commerce are making the need for a robust cybersecurity strategy critical for retailers. However, balancing security with operational efficiency is also a significant challenge. Retailers must ensure that their security measures do not impede day-to-day operations or cause unnecessary disruptions to customer experiences.

CBTS offers a full suite of managed cloud security solutions and can customize a zero-trust strategy for retailers.

Cybersecurity Solutions

  • Endpoint detection and response (MDR/EDR/XDR)
  • Vulnerability assessments
  • Patching as a Service
  • Zero trust access management (MFA/ZTNA)
  • Data Backup as a Service
  • Disaster Recovery as a Service

Continue your journey

Modernizing in-store experience with unified commerce
Blog
Modernizing in-store experience with unified commerce
Streamlining retail operations: The Microsoft Teams playbook
E-book
Streamlining retail operations: The Microsoft Teams playbook
CIO guide to improving the retail customer experience with application integration
E-book
CIO guide to improving the retail customer experience with application integration

FAQs

Top 5 questions

How do I increase customer acquisition and retention?
Leverage advertising tools to maximize campaign performance across shopper’s buying journey and enable personalized recommendations.
How can I optimize my logistics and fulfillment?

Mulit-channel fulfillment can optimize order management, maximize options for shipping and pickup while communicating across any channel. Automated and intelligent customer service tools can optimize assortments with real-time planning for delivering the right inventory to the right place at the right time.

What can be done to improve store operations?

Multi-channel operations can automate pocesses and use real-time data to streamline communcations and daily ROB in a secure and safe environment.

What can be done to help with employee retention?

Use smart apps for scheduling and communcate, access advanced analytics to better understand how work gets done, and work from anywhere on any device.

How can I increase my security?

Prevent payment and digital fraud with automated tools while increasing engagement and conversions across all channels.

Schedule a complimentary 30-minute discussion
with a CBTS solution consultant

Talk to one of our experts today to see how we can help your organization modernize, migrate, and support cloud-native applications